About Marlene

Hey there! I’m Marlene - a Midwestern farm kid turned creative agency owner turned speaker and coach who wants to help you live your story.

In my late twenties, I found myself feeling pretty directionless. I had no particular reason to be, or so I thought. I had grown up on a farm. I had enjoyed my college experience. I had been active in leadership opportunities throughout youth and college. I had completed good internships. I had earned a Master's degree at a great university with even better people. I had a job at my alma mater that most people would envy.

So why did I feel so bleh about it all? I suppose the detailed answers are a story for another time, but here's the short version: I wasn't actually building the life I wanted. As a Millennial, I’d always been told I could do anything, accomplish anything. I could have it all! But wait, what does that even mean?

It was a painful period while I tried figuring out what I should be doing while also worrying about what others would think. Once I got past the idea of pursuing everyone else's definition of "success", it was pretty clear where I was meant to be.

But that doesn't mean it's always been pretty. Since then, I've quit jobs, started jobs, created businesses, sold a house, experienced what felt like epic failure, worked some side hustles, and knocked a few more states off my list.

So do I now "have it all"? Well, my "all" is different from your "all". We each have a different story we're building. I still don't get it right all the time, but now I know what questions to ask. 

Live Your Story was created to help guide Millennial leaders and women in agriculture to live their story - in their job, their community, their families, and their life.


 Podcast: Get weekly insights from the Live Your Story Podcast and how others are living their story. Subscribe on iTunes or listen here.

Speaking: Give your event a keynote or workshop that delivers. Check out my current programs here. 

One-on-one coaching: Work with me one-on-one in a multi-week coaching program to develop clarity about your life/career and gain courage to work through the hard stuff, all while having someone to provide encouragement, guidance, and accountability. Learn more about coaching and get on the list to know when the next coaching seats become available.

Don’t know where to start? Download this free audio training I made for you about "4 Things Holding Your Back From Your True Story"… and get exclusive content from me each week, too!

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Expanded bio

Marlene Eick is a Midwestern farm kid turned creative agency owner turned speaker and success coach.

She grew up on her family's swine and grain farm in Ohio and first experienced leadership opportunities through 4-H and FFA., even serving as State President of the Ohio FFA Association. After earning a bachelor's degree from The Ohio State University, she completed a graduate program at the University of Florida, specializing in Leadership Development.

Marlene returned to Ohio and to Ohio State, working with undergraduates and prospective students as an instructor and recruiter. She then joined her husband B.J. in what was then his livestock photography business. Together they built a new agency that serves brands and businesses in agriculture. Herdmark Media has now produced award-winning work for clients across the country and has directed video shoots in more than 25 states since 2014. Learn more about Herdmark Media and its latest projects here.

Marlene has worked with students and companies from Alaska to Florida. She has served on conference staff for the National FFA Organization and presented workshops for FarmHer, Farm Credit Mid-America, Ohio Farm Bureau, AmericanHort, Weaver Leather, Purdue University Extension, and Ohio State, as well as several events for women in agriculture.

She is active in the agricultural industry, having served in volunteer leadership roles with the Ohio FFA Foundation, Ohio Pork Council, and her county Farm Bureau. In 2016, she was a top ten finalist for American Farm Bureau's Excellence in Agriculture award.

Marlene and her husband B.J. live outside Wooster, Ohio, on a family farm.